INTELLIGENT CREATIVE MARKETING

‘Fashionable’ emails

‘Fashionable’ emails

Copywriting and art direction for promotional emails to support the sell-through of end-of-season stock at womenswear boutique Feva. A loyal customer following and up-to-date customer database meant that open rates for these emails were consistently between 50-60% – significantly higher than average – with increased footfall in-store and sell-through of most end-of season lines.