A Gold HEIST-award winning university prospectus, which built on the university’s 2017/18 blueprint.
Our strategy was simple – showcase more student life through more diverse content. To do this we developed the original design into a magazine style to enable a more flexible approach to content. The university’s ‘Find your Glo’ brand proposition was integrated into the design and copy to ensure a consistent brand experience. The result? An energetic, engaging prospectus that students loved!