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  • Text graphic: Content_Design_for_Website_Landing_Pages

    Content design for website landing pages

    Landing pages provide quality experiences for users and drive conversions or sales using targeted messaging. They contain value propositions and trust signals, communicating how your product or service addresses customer needs and…

  • Copywriting: what you need to know

    The digital era has changed the way people read and digest information – both online and offline. Increasingly short attention spans require sentences and paragraphs to be short and to the point.…

  • Employee advocacy: making it work

    If you haven’t yet heard, employee advocacy is the next big thing. And to be honest, when you look at the successes of brands like Dell, Starbucks and GymShark, whose employees are…