I’m a marketing and media professional, passionate about connecting brands to customers. I’ve been told that I’m both creative and organised – apparently a unique combination. Chartered Institute of Marketing qualified, I understand the importance of the marketing mix, and using data to maximise return on investment.
From advertisements, websites and brochures, and even , I can write words to help you sell your brand. My copywriting will inspire your potential customers to want to find out more. I can work from a brief or help you to develop a plan for what you need.
Printed marketing materials
Printed literature can have huge value, especially with those who aren’t ‘digital natives’. A brochure, banner or flyer, as opposed to digital communications, creates a sensory experience, and can be digested at leisure. In the digital era, a piece of high-quality print often stands out. I can also utilise my network of talented designers and printers to manage your print project.
Digital marketing materials
I’ll work with you to produce campaigns that engage your audience, drawing on my network of talented designers, web developers and multimedia experts wherever needed. From generating sales leads through digital advertising to making that final conversion through a well-produced website, brochure or direct mail campaign, I’ll ensure that every element of your project helps you to stand out.
Digital marketing materials
Developing memorable brands
Your brand is who you are. The stronger it is, the easier it will be to attract and keep customers. It should be relevant to your customers and help you to be seen as a better choice than your competitors. Many businesses neglect to invest in this side of their business, yet it provides the foundations needed to grow. Developing a strong brand and communicating this through your visual assets and communication style is essential if you want your customers to trust you. This will help your marketing efforts significantly.
Getting news into the media
My journalistic approach to opportunities means I’ll be quick to recognise and fulfil your news stories. My work has featured in the Independent and The Times, on BBC Radio 1 and BBC Breakfast TV. I’m also a natural researcher; I enjoy assessing competitive landscapes and like to be in-the-know about and inspired by market activities and trends within the sectors I work.
Building productive relationships with colleagues
I’m person-focused and build relationships quickly, which helps me to hit the ground running with new businesses and teams. My professional network includes talented copywriters, photographers, website developers and graphic designers from the Cotswolds, as well as quality creative, print and digital agencies across the UK.
Please get in touch if you have a project you think I can help with.